About RavenRock: Our Origin Story

RavenRock was born from a double-tap of bad luck turned into a mission, when founders Raymond King and Jonathen Siegel got the boot from their jobs in the same week in early 2025. Raymond, a digital marketing specialist with a BA from Westminster College, had been running point on Google Ads campaigns, dropping a 300% conversion boost for Groove Technology Solutions. Jonathen, a sales and customer service vet, was locking in 25% close rates at Basic Research, mentoring squads to boost revenue. After the system crashed on them, they linked up in Salt Lake City, locked and loaded to build a brand for the 18-35 rave crew, launching RavenRock on April 1, 2025, with gear like the JUNGLIST Gym Travel Bag and GLORIA Sustainable String Bikini.

Their marketing mix is straight fire: products like the JUNGLIST Extralong T-Shirt Dress and Ravenrock Bucket Hat bring a psychedelic jungle temple aesthetic, blending durability with eco-friendly vibes (like the GLORIA Bikini). Priced to move with free shipping on orders over $75, they’re available worldwide via Shopify, with Zendrop shipping from China and the US. Raymond’s SEO and Google Ads skills—honed from generating 40,000 clicks at a 4.5% CTR—drive promotion through campaigns and link-building content like “The Ultimate Rave Packing List,” while Jonathen’s sales expertise builds the RavenRock Tribe on Instagram (@pokeraverz), turning followers into fam.

Raymond and Jonathen’s vision is locked in: create a movement for ravers who live bold and stay sustainable. Raymond’s digital marketing ops ensure the site’s on point, from SEO to secure DNS, while Jonathen’s customer service and sales grind keep the Tribe tight, handling inquiries at orders@ravenrock.store with a 25% close rate mentality. From their US base, they’re targeting 67 sales in Q2 2025 ($2,000 revenue), inviting ravers to join the squad, share their fit with #RavenRock, and make every festival moment straight fire. 🌿🔥